Businesses can't grow if customers don't come through your door. So the best way to do that is to tell customers where you are. This is easier said than done as sometimes advertising and marketing it involves spending money. But this isn't always the case and free social networking sites like twitter, linkedIn and facebook are now the way forward. Some aesthetic businesses are now ensuring they get quantity ( over quality?)by getting their services seen by a large number of potential customers through a company called groupon.
I would love to hear from you about services, such at botulinum toxin (botox) being being offered at a loss, for only £40!! (They advertise that they are using Allergan's products over Galderma's). Of course, this is a clever ploy to entice customers for one area, and then they're in front of you with the opportunity of offering them additional areas. Or could a company simply be attracting the non loyal customers, and a customer who is simply looking for a bargain?
Friday 31 December 2010
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